Operation Monsoon

Two Australian businesses along with environmental and humanitarian organizations are working together on a bold mission: To prevent single use plastic bottles from entering the environment, provide four million litres of clean, safe drinking water to Sumba, Indonesia while helping Australians hydrate for better health.

“Almost half of the 600,000 Sumbanese, just 500kms north of Australia, don’t have access to safe water” said Claude Graves of the Sumba Foundation. “Waterborne disease dramatically escalates come monsoon season in December and this is a major cause of the high child mortality rate”.

Onebottleforlife.com has launched Operation Monsoon, a philanthropic drive which is donating water filtration systems to Sumba each time a water filtration pack is purchased here in Australia. Operation Monsoon is supported by surfing’s top athletes including Kelly Slater, Mick Fanning, Taj Burrow and Dan Ross. Click to view their support: www.onebottleforlife.com

Two time World Champion Surfer Mick Fanning has urged Australians to buy a filtration pack. “As a professional surfer travelling the world I see the effects of pollution in the ocean and the shortages of clean water available to humanity” he said. “Whilst supporting Mother Nature you are also giving someone a better opportunity at a healthier life”.

A Water Filtration Pack, which costs $475, includes one AlkaStream bench-top filter and two Fill2Pure portable filter bottles. Every pack purchased in turn releases one water filter-pump and ten advanced filters to Sumba, providing 4,000 litres of safe water.

Onebottleforlife.com is a partnership between Freshmullet.com, Australia’s leading water filtration specialists Alkaway.com.au, Sumbafoundation.org and Onepercentfortheplanet.org, for which Fresh Mullet’s Dan Ross and Stu Bowen are Ambassadors.

Gaelan Brown, Marketing Director of 1% For The Planet, said “This is a unique campaign to address health, humanitarian and environmental needs through one simple business transaction. “Operation Monsoon could save over 8 million bottles from entering our environment.”

Buy + Give to support Operation Monsoon until 11 November.
To purchase a pack or for more information visit www.onebottleforlife.com

For further information including interviews and images please contact Caroline Desmond
02 66875674  0415 499429  caroline@carolinedesmond.com.au

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